Surfing underdog Italo Ferreira took to the beach in one of our unique design ponchos this Sunday. In preparation for the MEO Rip Curl Pro Competition he headed to the Supertubos Beach here in Portugal and captured some pretty sweet footage. He can be seen sporting one of our ponchos made from recycled Vertty ‘Classic-Orange’ towels.
Around 5 years ago, an unassuming conversation led to an interesting concept and amusing idea. This exchange planted a seed that would slowly germinate and develop into a passion and an undeniable compulsion.
A dream turned to goal.
A vision realized into shape.
A sketch chiseled to a design.
How powerful an idea is, morphing debate into brand, and creativity into product.
What you now recognize as the revolutionary Vertty Beach towel was the first of its kind. It was a feat, both in design and engineering.
Nobody knew how to make it. Nobody had ever done it.
Until we came along. Until we did it.
We’ve come a long way since then, and in many ways, it’s all thanks to you.
With the overwhelming acceptance and support since its first day, Vertty rose from an ambitious one-product start-up, to a global, established and award-winning brand, shipping beach towels to more than 60 countries around the globe, in under two years, and spreading to nearly every beach in the world.
Throughout this journey, we’ve shared much together. Since our early days of brainstorming and brand-building meetings, we’ve always held our relationship with our customers to the highest of regards and as one of our main focus points. We’ve made it one of our brand’s cornerstones, relying heavily on this back and forth to maintain our standards, or when necessary, have them rise and meet your expectations.
As a result of this partnership, we’ve expanded our catalog, listening to your pleas for versatility and constant innovation. We’ve created the Vertty backpack, an homage to the city’s spirit and beach culture.
Every one of these achievements is not our own, but yours. It is your voice we follow, it is your desires we pursue, your passion that guides us. That’s one of Vertty’s long standing beliefs and mottos.
We want you to TRY, try new things, try the world, try other worlds, try yourself.
And, once again, we hear your frustrations, we feel your angst. You want more, you need more. And there’s so much still to do, so many things yet to learn from each other.
This platform was created for that purpose. Here, we’ll talk about our ambitions, goals and aspirations, but aside from that, we want to hear from you, share with YOU.
You’re already a part of our story, but now we want you to become more, we want you to be a part of our team. Our family. Our future.
Meet you there.
Vertty’s founder and CEO.
“Competition? It’s part of evolution. Test my limits, overcome myself, achieve what I never reached, win, lose, but still don’t give up.”
Professional bodyboarder, 24 years old and World Champion in 2014. She’s a big lover of sea and sport. Teresa always tries to surf a better wave every day, spend more time in the water, on the beach, share waves with friends, go on new trips and meet new cultures and people. This is her way of life.
"I am Freak, I'm Da Chick, it is time for you to know me. Your mom will think I’m pretty, And yes, I’m pretty lovely.”
How did Da Chick begin? Through her side of funk - Classy, Nasty, Messy and Sassy. No need and no time for bullshit about what she's been doing, her record collection and her major influences. She tells us her blood is a mix of rhythm, colours and energy, and you can take her word for it.
“For me, the story of a photo lies within the frozen frame, more specifically how its framed and composed by the photographer”
Axlif’s photography is purely based on his surroundings. Inspired by shapes, colours and people that define the everyday life of wherever he is at the moment. As a graphic designer, storyteller and photographer the stories he shares are frozen frames of everyday life, travels and happenchance’s the way he sees it.
“Besides being obsessed with everything visual, I'm a sneaker head, a toy collector, a bike rider, a graffiti lover, a travelling addict and a ping pong champion wannabe”
Akacorleone is a freelance illustrator of Portuguese and Swiss descent. In the field of visual arts, he is known today for his dexterity in using colors, typography, characters and refined forms which he blends to achieve eye-catching compositions imbued with originality and all - pervasive humour.
Portuguese visual artist and illustrator Kruella D'Enfer has been delighting us with her enchanted visual world since 2010, exhibiting her work in solo and collective shows. Her work evokes a deep sense of wonder with the fantastical, benevolent creatures and the use of contrasting colours and geometric shapes brings age-old legends and myths to life.
Lourenço’s passion for the surfing began when he was just 10 years old. Inspired by his sister’s love for the sport, he took her board to the water one day and that’s where it all began. With hopes to become a professional surfer, it’s his promising talent and perseverance that’ll take him all the way.
Born and raised in Lisbon, rapper and DJ, Mike el Nite combines the skills gained throughout his unpredictable career to convey messages somewhere between euphoria and despair. His work contains a strong tendency towards irony applied to serious subjects accompanied by beats, basses, synths and samples.